VENICE, California - Flex, a new product that allows couples to have uninterrupted period sex, is set to launch this fall.
According to the company, Flex is a flexible, disc-like shape that contours to the female body, and is virtually undetectable by her or her partner. FLEX works by creating a soft barrier to the cervix, temporarily blocking the flow of menstruation, and is disposed after each use.
The disposable disc-shaped tampons can be worn for up to 12 hours and are hypoallergenic and BPA-free. The Flex Company is currently accepting pre-orders with shipments expected in September.
“Flex is so shockingly comfortable that women tell us they forget they’re on their period while they’re wearing it,” CEO Lauren Schulte told TechCrunch, adding that Flex increases couples’ opportunities for sex by 23 percent; and perhaps subsequently 25 percent of Flex’s trial signups are men.
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